Cookie Policy

Last updated: May 28, 2026

What Are Cookies

Cookies are small text files stored on your device (computer, tablet, or mobile) when you visit a website. They help the website remember your preferences, analyze how you use the site, and deliver relevant advertisements. Cookies are widely used to make websites work more efficiently and provide a better user experience.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for the website to function properly. They enable basic features like page navigation, security, and access to secure areas. The website cannot function properly without these cookies.

  • Session cookies (temporary, deleted when you close your browser)
  • Security cookies (help detect and prevent malicious activity)

Advertising Cookies

We use Google AdSense to display advertisements. AdSense uses cookies to serve ads based on your interests and browsing history across websites. These cookies allow Google to:

  • Deliver personalized advertisements relevant to your interests
  • Limit the number of times you see a particular ad
  • Measure the effectiveness of advertising campaigns
  • Recognize when you return to our website

Analytics Cookies

We may use analytics services to understand how visitors interact with our site. These cookies collect aggregated, anonymized information about:

  • Pages visited most frequently
  • Time spent on each page
  • How you arrived at our site (referring URL)
  • Browser type and device information

Cookies Set by Google AdSense

Google AdSense may set the following cookies on your device:

  • _ga, _gid, _gat: Google Analytics cookies for tracking site usage (persist up to 2 years).
  • IDE: DoubleClick cookie for interest-based advertising (persists up to 390 days).
  • test_cookie: Used to check if the browser supports cookies (persists 15 minutes).
  • NID, ANID, DSID: Google advertising cookies for ad personalization (persist up to 13 months).

For a complete list, refer to Google's Cookies & Technologies page.

Third-Party Cookies

Some cookies are placed by third-party services that appear on our pages. These include:

  • Google AdSense (advertising)
  • Google Analytics (site usage analysis, if enabled)

We do not control these third-party cookies. Please review the privacy and cookie policies of these third parties for more information.

How to Manage Cookies

You can control and manage cookies in several ways:

Browser Settings

Most web browsers allow you to manage cookie preferences through their settings. You can typically:

  • View cookies stored on your device
  • Delete individual or all cookies
  • Block cookies from specific websites
  • Block all third-party cookies
  • Set your browser to notify you when a cookie is set

Here are links to cookie management guides for popular browsers:

Advertising Opt-Outs

To opt out of personalized advertising:

Changes to This Policy

We may update this Cookie Policy from time to time. Changes will be posted on this page with an updated "Last updated" date.

Contact

If you have questions about our use of cookies, please reach us at our contact page or email contact@pulsetrends.in.